Saudi Arabia hosted World Travel and Tourism Council’s annual Global Summit, the most influential Travel & Tourism event on the calendar. Industry leaders gathered with key government representatives to continue aligning efforts to support the sector’s recovery and move beyond to a safer, more resilient, inclusive, and sustainable future.
During the 22nd edition of the Global Summit, the visitor journey was underpinned by an omnipresent and multi-faceted expression of the landscape, culture, and heritage the Kingdom offers.
Guests were welcomed to an experience that enables true connection and conversation in a setting designed to showcase the many fascinating, yet often unknown characteristics of the country’s regions, flavors, colors, and its people.
2022
YEAR
KAICC, Riyadh, Saudi Arabia.
Location
The DLE team created a scenic backdrop for the plenary through large-scale, translucent landscape prints, complemented by a contemporary interior fit out.
Great emphasis was given to the integration of Biophilia throughout all spaces to balance a bustling ambiance and action-packed agenda.